n. A search term or phrase that is typed into a search engine or SERP (Search Engine Results Page).

Quality Score

v.  A measure of how relevant your ad, keyword, or web page is. Quality Scores help ensure that only the most relevant ads appear to users on Google and the Google Network. Quality score can also affect cost-per-click (CPC) and page ranking.

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Our Kansas City office

(913) 689-3170
Go Local Interactive
10975 Benson Dr.
Suite 250

Overland Park, KS 66210