GTM – Google Tag Manager

n. Helps people create and update tags for websites and mobile apps anytime, anywhere. GTM has an easy-to-use interface so users are able to tweak the applications themselves and eliminate the need for an IT department to rewrite code.

GW – Google Webmaster Tools

n. A service for webmasters, allowing them to check indexing status and optimize visibility of their websites through the use of various tools. The tools allow webmasters to submit and check a site map, crawl rate, traffic, get a list of broken links for their web page,...


Gantt Chart

n. A type of bar chart that illustrates a timeline or project schedule. It illustrates the start and finish dates of important and summary elements of a project. When first introduced, Gantt Charts were considered revolutionary. The chart is also used in IT to represent collected data.

GA – Google Analytics

n. A service offered by Google that generates statistics about website traffic. It has the ability to measure a number of different metrics and can be customized for metrics such as conversion rate and sales. It can also track visitors from search engines, social networks, direct visits,...


Grey Hat

A term used to designate SEO techniques that may or may not be considered unethical by search engines. Generally, Grey Hat SEO includes experimentation and tweaking of White Hat techniques to the level that they may be considered Black Hat by some SEOs and search engines. See...


Google PageRank

A link analysis algorithm that assigns a numerical weighting to each element of a hyperlinked set of documents, with the purpose of “measuring” its relative importance within the set.

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(913) 689-3170
Go Local Interactive
10975 Benson Dr.
Suite 250

Overland Park, KS 66210