“Why do some sites with bad SEO still rank high?”

(part of a common questions series)

TL;DR
…because search engines don’t care about SEO. Search engines care about an easily crawlable website with good content that people like using. The goal of SEO is to build that easily crawlable website with good
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Google Moves to Better Measure Map Pack Activity

Does this mean an eventual monetization of local listings?

Google has updated how local search results are displayed, favoring a style that some have called the “Snack Pack.” Not since July 2014’s Pigeon update has a local SERP change been so...


Amazon to Compete with Google for Home Services Search?

Amazon recently unveiled a home services search-and-transact offering that seems to take aim at other home services searching tools such as traditional IYPs (YP.com, Superpages.com), home services portals (Home Advisor, Angie’s List) and search engines like Google and Bing.

In Amazon’s own words:

Amazon...


8 Reasons Why Your Google Rankings Change

In this ebook, our Senior SEO Product Manager reviews why Google search results change so frequently and how to better control your SEO rankings. To receive a copy of the ebook, click the link below. Also, please visit our SEO page for more information about our services...


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